Slow night, good problem: half-price wings 5-8pm tonight only. Show this text at the bar. Reply STOP to opt out.
One text.
Then the
room fills up.
Slow Tuesday, empty patio, a hundred wings you need to move tonight. Text the people who already like your food and watch what happens in the next hour.
Text message marketing for restaurants is the practice of building a list of guests who have opted in to receive texts, then sending them offers, event invitations and reminders directly by SMS. Guests join by texting a keyword, scanning a QR code on a table tent or receipt, or signing up at a loyalty kiosk. The restaurant can then send a same-day promotion to fill a slow shift, trigger a birthday offer automatically, run a digital punch card that rewards repeat visits, or ask for a review after someone dines. Unlike social posts, which reach whoever the algorithm decides, a text goes to every subscriber on the list.
From $25 a month for 500 credits. One text to one guest is one credit, so a list of 500 costs $25 to message.
Same day. Send at 3pm to fill a 6pm service — no ad spend, no lead time, no waiting for a printer.
You do. It's exportable and it moves with you — unlike guests who order through a delivery app.
Staring at a blank screen is the real reason most restaurants never start. Copy one, swap the details for yours, send it. Every sample shows its character count and how many credits it costs per guest.
Slow night, good problem: half-price wings 5-8pm tonight only. Show this text at the bar. Reply STOP to opt out.
Here's $10 off your next $40. Show this text to your server, good through Sunday. Reply STOP to opt out.
Soft shell crab is back and we only got 40 orders. First come, first served starting at 5. Reply STOP to opt out.
Rain all afternoon? Patio's covered and the fire pits are on. Hot toddies half price till 7. Reply STOP to opt out.
Order straight from us tonight and skip the app fees. 15% off pickup with code DIRECT. Reply STOP to opt out.
Live music Friday: The Mala Brothers, 8pm, no cover. Kitchen open till 11. Reply STOP to opt out.
Kickoff at 4:25. Every TV, every game, buckets of domestics $18. Get here early for a booth. Reply STOP to opt out.
Mother's Day tables are open now and they go fast. Reply BOOK and we'll call you back to set it up.
Fall menu drops Thursday. Braised short rib, roasted squash, a cider cocktail we're proud of. Reply STOP to opt out.
Happy birthday, Maria! Dessert's on us this week, any time you come in. Just mention this text.
That's 5 visits with us. Appetizer's free tonight, show this to your server. Thanks for being a regular.
Been a while. Here's $15 off your next visit, no minimum, good for two weeks. Reply STOP to opt out.
Thanks for coming in tonight. If you had a good time, a quick Google review helps us a lot: [link]
Settle a kitchen argument: which special stays on the menu? Reply 1 for the brisket, 2 for the fish tacos.
Need a server for tonight, 5-close. First to reply YES gets it. Reply STOP to opt out.
Keep an opt-out in any promotional message — it's required, and it's also what keeps your list clean. Count segments before you send
It's 3pm and the book looks thin. A text at 3:15 reaches every subscriber before they've decided where to eat. No other channel moves that fast — a social post reaches whoever the algorithm picks, an email lands in a tab nobody opens, and a printed flyer is a week too late.
Digital punch cards count visits automatically and fire the reward when a guest hits the number you set. Nothing to carry, nothing for staff to stamp, and you finally get to see who your regulars actually are.
Third-party apps keep the relationship. Get guests onto your own list and the next order can come direct.
A request sent a couple of hours after a visit beats one sent three days later, and beats a table tent nobody reads.
Text the staff group instead of ringing round. First reply takes it.
Pick two that fit how your restaurant already runs. All four are included on every plan.
Two years of building a list of beer lovers, then using it for day-of alerts, thank-you messages and review requests.
Swapped email collection for phone numbers using pop-ups and opt-in links. The first blast cleared every presale ticket.
Promoted the list before tickets launched, then used it day-of for chef demo times, parking updates and sponsor giveaways.
Plans start at $25 a month for 500 credits — one text to 500 guests. Every feature is included on every plan: loyalty punch cards, birthday automations, MMS, polls, kiosk builder, the lot. Nothing sits behind an upgrade.
500 credits · 1 SMS = 1 credit
Bigger list? See all 8 plans.
Guests opt in through a QR code on a table tent, menu or receipt, by texting a keyword you choose, at a loyalty kiosk on site, or through a signup widget on your website. All four methods are included on every plan and all of them are opt-in from the first subscriber, which is what keeps you compliant.
Two to four campaigns a month plus automated messages like birthday offers and loyalty rewards. Texting is a channel people read within minutes, which is exactly why over-sending gets you unsubscribed. If you would not interrupt a guest at their table to say it, do not text it.
Something specific and immediately usable. "Half-price wings 5-8pm tonight, show this text at the bar" works because it names the offer, the window and what to do. Vague messages like "come see us soon" get ignored. There are fifteen ready-made examples further up this page you can copy and adapt.
Plans start at $25 a month for 500 credits. One SMS to one guest costs one credit, so messaging a list of 500 costs $25. Messages over 160 characters split into segments and each segment costs a credit per recipient, so length affects price directly. Credits never expire.
It replaces the paper card guests lose. They check in through your kiosk or a keyword, the system counts visits, and when someone hits the milestone you set the reward sends automatically by text. Nothing for the guest to carry and nothing for staff to remember to stamp.
Only if they gave you their number and consent directly. Delivery platforms keep the customer relationship and do not pass that on, which is the whole reason to build a list you own. Get guests onto your own list in the restaurant, and the next order can come direct.
Yes, with consent. SMS marketing in the US is governed by the TCPA, which requires express written consent, a clear description of what people are signing up for, and a working opt-out in your messages. Carriers also require A2P 10DLC registration before a business can text from a 10-digit number — we file that for you. This is general information rather than legal advice; check with counsel for your situation.
Yes, provided you have explicit written consent from those guests to receive messages from you. If you have it, importing is straightforward. If you do not, do not upload it — texting people who never opted in gets your number blocked and creates real legal exposure.
200 free credits on your first package. No contract, live setup support, and a real person on the phone.
Increase orders, get more leads, drive more sales and so much more with text message marketing with Easy Smart Texting
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