10DLC Campaign Approval Best Practices Follow these best practices to get your 10DLC campaigns approved for the vetting process. What is 10DLC? A 10DLC approval is basically a green light for your business to send text messages (A2P messaging) using a specific 10-digit long code phone number in the US. Here’s the process in a nutshell: You get a 10-digit long code phone number, which is like a regular local phone number, but for high volume business texting. You register your brand and the campaign you’ll be using the number for with a central registry and potentially with the mobile carrier networks (MNOs) themselves. They review your registration to make sure it’s legit and not spam. Getting approved is important because it ensures your messages get delivered and aren’t blocked as spam. It’s also kind of mandatory these days, as most carriers require it for business text messaging. Best Practices To ensure your Campaigns are approved in this vetting process, please follow these best practices when submitting new Campaigns. Do not include forbidden use cases to avoid resulting in Campaign rejection Make sure your A2P Campaign does not involve prohibited content such as cannabis, hate speech, etc. Consistency in brand, website and sample messages The brand and website need to be the same that the ones you include in your sample messages. Consistency in sample messages and use cases If you register a political campaign, but your sample messages say “Your one-time password is: 123456”, your campaign will be rejected Consistency in email domain and company name If you register a brand as ABC Corp , but you provide an email address with the gmail domain, your campaign will be rejected. This only applies to large corporations that should have dedicated email domains Submit only real, working websites If your opt in process should be via your website, but you provide a website address that does not work, your campaign will be rejected Send messages according to the brand that you registered If you register a brand for technology company but end up sending messages for a different customer from a construction company, your campaign will be rejected Make sure consumer opt-in is collected appropriately Ensure you send messages only to the people who really want to receive them. Please refer to the CTIA guidelines to see detailed instructions and best practices on handling consumer consent. The opt-in language needs to be available on your website if you indicated in the “message flow” field that a consumer opts into your campaign on your company website If you collect the opt-in on your website, you should have something like “By providing your phone number, you agree to receive text messages from ABC Corp. Message & data rates may apply. Message frequency varies.” Include the opt-out language in at least one of your sample messages You need to include the opt out option in your sample messages, something like “Please reply STOP to opt out”. Express Opt In Every place which requires a phone number must have opt-in language as well as a checkbox. This applies to contact pages, donation pages, etc. Opt-in language must include consent and opt-out instructions and links to the Privacy Policy and Terms and Conditions Privacy Policy The privacy policy CANNOT allow for the sharing/selling of end user information to third parties. Embedded Links/Numbers If the campaign was created with the following attributes: Embedded Phone Number Embedded Link Then the samples must contain the phone number/link. Text Marketing Services Looking for the best Text Marketing Services? There are lots of options out there so its all about finding a platform and company that fits your goals. Set up a free texting account Start Sending Text Messages today Get Started More Text Message Marketing Tips All Posts Blog 10DLC Campaign Approval Best Practices 04/04/2024/ 10DLC Campaign Approval Best Practices Follow these best practices to get your 10DLC campaigns approved for the vetting process.… Read More Text Marketing Services 02/28/2024/ Text Marketing Services Looking for the best Text Marketing Services? There are lots of options out there so its all… Read More 7 ways to grow your text message marketing list 01/18/2024/ 7 Ways to Grow Your Text Message Marketing List You always have to start from somewhere when it comes to… Read More Best times to send text messages for marketing success 12/18/2023/ Your marketing campaign is ready to launch via text, but wait! Sending it at the wrong time is like showing… Read More
Text Marketing Services
Text Marketing Services Looking for the best Text Marketing Services? There are lots of options out there so its all about finding a platform and company that fits your goals. Set up a free texting account Cut Through the Noise: How Text Marketing Can Help Your Business Thrive In today’s digital world, businesses are constantly looking for ways to connect with their customers in meaningful ways. While email marketing has long been a mainstay, text message marketing (SMS marketing) is emerging as a powerful tool for reaching customers directly on their most personal device: their phone. But what exactly is text message marketing, and how can it benefit your business? Text message marketing allows you to send targeted messages directly to your customers’ mobile phones. These messages can include promotional offers, appointment reminders, order confirmations, surveys, and more. Here’s why you should consider incorporating text messages into your marketing strategy: 1. Unmatched Open Rates: Did you know that 98% of text messages are opened within 3 minutes compared to an average email open rate of just 20%? That’s a massive difference in reach and engagement. 2. Two-Way Communication: Unlike email, text messages create a two-way conversation with your customers. They can easily reply to your messages, ask questions, or provide feedback, fostering a more personal and interactive experience. 3. Increased Sales and Engagement: Text messages can be used to drive sales by promoting special offers, sending exclusive discounts, and reminding customers about abandoned carts. They can also be used to boost engagement by sending appointment reminders, event updates, and loyalty program information. 4. Cost-Effective and Scalable: Text message marketing is a relatively inexpensive way to reach a large audience. Plus, it’s highly scalable, allowing you to easily adjust your campaigns to fit your budget and needs. 5. Works Across Industries: Text message marketing is effective for a wide range of industries, including restaurants, retail stores, salons, service providers, Real Estate and many more. Top 10 Industries Using Text Message Marketing: Restaurants: Order confirmations, special offers, loyalty programs. Retail Stores: Flash sales, new product announcements, abandoned cart reminders. Salons and Spas: Appointment confirmations, reminders, loyalty programs. Ecommerce: Shipping updates, order confirmations, abandoned cart reminders. Service Providers: Appointment reminders, service updates, feedback requests. Healthcare: Appointment reminders, medication reminders, lab results. Fitness Centers: Class reminders, promotional offers, membership updates. Non-Profits and Churches: Donation requests, event reminders, volunteer opportunities. Education: Important announcements, school closures, grade updates (with parental consent). Real estate: Generate new leads from signs, open house alerts, new listing alerts and much more Ready to get started with text message marketing? Easy Smart Texting is here to help! We offer a user-friendly platform with a wealth of features to help you launch and manage successful text message marketing campaigns. Here’s what sets Easy Smart Texting apart: Free setup to get you started quickly. Live, US-based support to answer your questions. Personalized “done-for-you” services to help you create and manage your campaigns. Unlimited contacts, keywords, users, and more. Tools to help you grow your opted-in texting list, including text-in keywords, links, web forms, QR codes, and kiosks. Don’t wait any longer! Sign up for a free Easy Smart Texting account today or schedule a live demo to see how text message marketing can help your business thrive. Easy Ways to build your text message marketing list QR Code: Scan Your Way to Success Remember those quirky squares that seemed like a fad? Think again! QR codes are making a comeback as a fast and convenient way to join your list. Embed them on your website, receipts, packaging, or even flyers. Your customers simply scan the code with their phone camera, and boom, they’re on board! No typing, no fuss, just instant opt-in magic. Link in Bio, Linkify Your World Social media bios are prime real estate for list-building. Add a clear call to action and a link to your text message opt-in form. Whether it’s Instagram, Facebook, or TikTok, make it easy for your followers to join the text fam. Don’t forget to highlight the juicy benefits they’ll get, like exclusive offers and insider tips. Kiosk Kings and Queens: Offline Opt-In Rocks Don’t underestimate the power of good old-fashioned physical space! Set up kiosks at events, trade shows, or even your brick-and-mortar store with tablets prepped for easy opt-in. Visuals and interactive elements can be attention-grabbers, leading to a surge in new subscribers. Smart WiFi Marketing Turn your free Wi-Fi into a list-building magnet! Partner with services like wifimarketing.tech, which offer seamless opt-in opportunities during the connection process. Customers get free Wi-Fi, you get valuable text subscribers, and everyone wins! The Flyer Force: QR Codes On the Go Flyers still have punch, especially when combined with QR codes. Include a clear code and opt-in instructions on your flyers, posters, or even business cards. This offline-online combo makes signing up a breeze, extending your reach beyond the digital realm. Text to Win: Game On for Your List Host engaging text-to-win contests or giveaways. Encourage participants to opt-in to your list for a chance to win something awesome. Just remember, make the prize relevant to your brand and audience, and be clear about the opt-in terms. Beyond the Big Hits: Bonus Creative Ideas The list doesn’t stop there! Get creative with loyalty programs, birthday text blasts with opt-in incentives, or even interactive polls via text that require signup. Remember, the key is to make it easy, valuable, and relevant to your audience. Pro Tip: Always, always, ALWAYS get explicit consent before sending any marketing messages. It’s the law, it’s respectful, and it builds trust with your subscribers. Building a rock-solid text message marketing list takes time and effort, but with these tips and a touch of creativity, you’ll be texting your way to success in no time. Remember, focus on value, convenience, and personalization, and your text marketing magic will work its charm. Now go forth and conquer those inboxes, one text message at a time! Let me know if you have any questions or want to dive deeper into any of these strategies.
7 ways to grow your text message marketing list
7 Ways to Grow Your Text Message Marketing List You always have to start from somewhere when it comes to growing your opted-in text message marketing list so below are some great ways to speed up that process while keeping you in compliance. Set up a free texting account Let’s face it, email inboxes are overflowing, social media feeds are noisy, and carrier pigeons? Well, let’s just say they’re not exactly efficient. That’s where the magic of text message marketing comes in. It’s direct, personal, and lands right in the palm of your customer’s hand. But before you can unleash the power of these text blasts, you need a rock-solid list of willing participants. Don’t worry, your 10-year marketing veteran buddy is here to share some tried-and-true (and creative!) ways to build that list and turn SMS marketing into your secret weapon. Keyword Opt-In: The “Text Me” Shortcut Ever seen a sign that says “Text PIZZA to 9548240580 for a free slice”? That’s keyword opt-in in action! Customers simply text a specific word to your designated number, automatically joining your list and triggering a welcome message (free pizza slice optional, but highly recommended). It’s easy, memorable, and lets them know exactly what they’re signing up for. QR Code: Scan Your Way to Success Remember those quirky squares that seemed like a fad? Think again! QR codes are making a comeback as a fast and convenient way to join your list. Embed them on your website, receipts, packaging, or even flyers. Your customers simply scan the code with their phone camera, and boom, they’re on board! No typing, no fuss, just instant opt-in magic. Link in Bio, Linkify Your World Social media bios are prime real estate for list-building. Add a clear call to action and a link to your text message opt-in form. Whether it’s Instagram, Facebook, or TikTok, make it easy for your followers to join the text fam. Don’t forget to highlight the juicy benefits they’ll get, like exclusive offers and insider tips. Kiosk Kings and Queens: Offline Opt-In Rocks Don’t underestimate the power of good old-fashioned physical space! Set up kiosks at events, trade shows, or even your brick-and-mortar store with tablets prepped for easy opt-in. Visuals and interactive elements can be attention-grabbers, leading to a surge in new subscribers. Smart WiFi Marketing Turn your free Wi-Fi into a list-building magnet! Partner with services like wifimarketing.tech, which offer seamless opt-in opportunities during the connection process. Customers get free Wi-Fi, you get valuable text subscribers, and everyone wins! The Flyer Force: QR Codes On the Go Flyers still have punch, especially when combined with QR codes. Include a clear code and opt-in instructions on your flyers, posters, or even business cards. This offline-online combo makes signing up a breeze, extending your reach beyond the digital realm. Text to Win: Game On for Your List Host engaging text-to-win contests or giveaways. Encourage participants to opt-in to your list for a chance to win something awesome. Just remember, make the prize relevant to your brand and audience, and be clear about the opt-in terms. Beyond the Big Hits: Bonus Creative Ideas The list doesn’t stop there! Get creative with loyalty programs, birthday text blasts with opt-in incentives, or even interactive polls via text that require signup. Remember, the key is to make it easy, valuable, and relevant to your audience. Pro Tip: Always, always, ALWAYS get explicit consent before sending any marketing messages. It’s the law, it’s respectful, and it builds trust with your subscribers. Building a rock-solid text message marketing list takes time and effort, but with these tips and a touch of creativity, you’ll be texting your way to success in no time. Remember, focus on value, convenience, and personalization, and your text marketing magic will work its charm. Now go forth and conquer those inboxes, one text message at a time! Let me know if you have any questions or want to dive deeper into any of these strategies. Happy text marketing! Start Sending Text Messages today Get Started More Text Message Marketing Tips All Posts Blog 7 ways to grow your text message marketing list 01/18/2024/ 7 Ways to Grow Your Text Message Marketing List You always have to start from somewhere when it comes to… Read More Best times to send text messages for marketing success 12/18/2023/ Your marketing campaign is ready to launch via text, but wait! Sending it at the wrong time is like showing… Read More
Best times to send text messages for marketing success
Your marketing campaign is ready to launch via text, but wait! Sending it at the wrong time is like showing up to the party after everyone’s left. You wouldn’t text your bestie at 7 AM before their test, right? Same goes for customers. Avoid those annoying wake-up calls and rush hour madness!